
The following story was published by xenos in January 2008.
A Welsh bioscience company that has developed a natural food supplement it claims can protect against electro-magnetic forces from power lines and cell phone transmitters, helping improve sleep patterns and enhancing complexions, has received £125,000 investment through xénos, the Wales Business Angel Network.
Asphalia Food Products Ltd of Pontypool has developed a supplement using ingredients that are rich in a powerful natural anti-oxidant five times more powerful than Vitamin C.
"Natural levels of melatonin decline in the body after reaching 50. Our supplement helps to improve sleep,acts as an anti-ageing agent, enhances complexion and protects against radiation from UV as well as non-ionising EMFs from power-lines, cell phones and their transmitters," said Roger Coghill, Managing Director of the company.
"The public is only vaguely aware of the many benefits of melatonin, but it is routinely requested in health stores which have previously been unable to supply it. Forecast UK sales for this unique product are £2million within three years.
"In order to take the business and new product forward, Asphalia Food Products Ltd needed a cash investment. xénos matched the company with a business angel who has invested £125,000 and taken a 20per cent stake in the company.
xénos, matches business angels (high net worth individuals) to companies seeking investment for business opportunities. The angels, often former company owners/managers, also bring management and mentoring experience to the business they are investing in. Since it was formed in 1997, xénos has facilitated more than £14 million of private sector investment.
Mr Coghill added: "We're delighted to have found an investor that has not only provided us with financial investment, but who will also be actively involved in and support the company's development,"
David Maas of xénos, said: "Companies like Asphalia Food Products Ltd often require an injection of capital to push their expansion plans forward. By matching a business angel to the company we have been able to provide the necessary cash investment while bringing additional management experience to the business to help drive its new product forward."